1.Read Ch. 10: Hacking Leadership and write three paragraphs about what you learned and how you think you might use this in your school work and career. This is not a book report: it should be you explaining what you’ve learned from this chapter. 2.Read Chapter 10 of Never Split the Difference and write three…

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In addition you are to add this last final section as well into the submission closing out your digital strategy presentation 1) KPI’s: What are going to be 3 key metrics you will use to measure performance in your strategy and why? 2) What specific numeric goal are you giving each metrics? Example: Grow customer…

Identify and discuss the marketing goals for your selected company. (Alphabet Inc.) Companies must have a feedback mechanism and some way of measuring if the marketing strategy is performing according to expectations. What metrics will your company use to assess the performance of the marketing strategy? Your paper should be 1-2 pages (excluding the cover…

One way to identify a competitive advantage is new product development. The new product development process requires a significant amount of company resources, both in the form of people and funding. One accepted method was developed by Dr. Robert G. Cooper and is called the “Stage-Gate” method of product development. You can Google this model…

Be sure to follow the following steps before starting the assignment: A. Project needs to be completed on Excel or Word doc. B. Read and use both PDF files that are attached in below “Financial Formulas” and “MAR 4231 Retail Jargon” for support to answer the 3 questions that I have pasted below. Question #…

Be sure to follow the following steps: A. Read the case study PDF that is attached below “Kids Holiday Gifting Strategy accessible” B. Start working on “The Challenge Ahead” and “Other Considerations for this Challenge” (You will also find this in the PDF; however, I pasted both sections below.) C. Go to section “What to…

Overview For this activity, you will consider how your popular culture example could expand our understanding of different cultures and people. You will also suggest ways that critical analysis can be used to meet personal and professional goals. This activity contributes to your draft of the critical analysis section of your project. It also provides…

Backpack market: Propose at least four segments of customers. Define segments clearly using a combination of background, attitude, and behavioral segmentation bases discussed in the slides. Benefit/preference should be the core descriptive of your segment. Discuss how the product should be different for each segment (First define your segments and then describe the product tailored…

An application paper requires you to identify one relevant article from a respectable news source (i.e., WSJ, Forbes, Fortune) and critically review through the perspective of the material and work assigned for the week. The writing style and quality should be professional and meet UCR undergraduate expectations. All work must be original. • The application…